I have worked with numerous home service companies over the years. It can be difficult for me to see them struggle with marketing and customer service. There are so many small businesses that pay for services that are just a complete waste of money. This is why I decided to become the co-founder of a […]
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Blogging first started as an online personal web log, in which a person would record details about their day. Many entrepreneurs saw a marketing potential in having a web log, so web logging took off and began to be used for the purpose of marketing. From there, the word changed from ‘web log’ to ‘blog.’ […]
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What makes Facebook as the first go-to platform for a student learning digital marketing. The answer to the above questions is important because most of us (Entrepreneurs, students, and digital marketers) start social media marketing with Facebook marketing. Facebook is popular because of its reach, and the number of active users (the platform) has on social […]
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Nowadays, it is necessary for all the users or business to make their website useful and classic enough so that it can attract more and more traffic towards it. Now, the question that occurs is how you make a website more effective and useful? Well, here you find a simple and easy answer to the […]
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For an e-commerce business, merely creating a website and putting up content will not increase the rankings in search engines. Measuring your digital marketing efforts to track records of all key performances indicators (KPIs) is essential. If your site is not gaining the desired amount of leads and conversions or email sign-ups, probably the KPIs […]
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Growing your online presence can profoundly influence your business. It will help you to improve brand awareness, skyrocket website traffic, and ultimately, increase sales rates. The secret to building strong online presence lies in this phenomenon we call SEO copywriting. SEO copywriting has come into the spotlight because business owners and marketers finally recognized its […]
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Once you get your local business online, you want people to actually find it, and seeing traffic from Google is essential here. Ranking better on search engines should be one of your objectives as soon as you have your site up and running, but how can you manage meeting that particular goal? Regardless of what […]
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An essential Search Engine Optimization (SEO) skill is knowing how to execute a 301 redirect. The simplest definition of a 301 is that it redirects the user from one webpage to another. The more complex part is figuring out how they relate to SEO, and determining how to do one. We’ll look at […]
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